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What Is Clean Beauty? How To Find Clean Beauty Products?

by Youngmin Son
What Is Clean Beauty? How To Find Clean Beauty Products?

What Is Clean Beauty? How To Find Clean Beauty Products?

The term clean beauty is now used by many brands that claim their products to be safe. Clean beauty and green beauty are two separate terms that can not be intermixed. But somehow, they are used interchangeably in society.

Clean beauty includes those products that do not contain any ingredients that cause any toxic or harmful effects to the human body. We all know that traditional beauty products have some harmful ingredients and are in use for many decades; sometimes, they are even carcinogenic (cancer-causing).

People trust these brands blindly since they are not aware of the ingredients used in them or are attracted by some advertisement in which they claim their product to be eco-friendly, all-natural, and much more.

Clean beauty products contain all the ingredients that do not harm the human body in any way. You can use these clean beauty products without fearing their harmful effects on your body.

What Is the Clean Beauty Movement?

Clean beauty is nowadays heard everywhere in the cosmetic and fashion industry, and people are more attracted to this new trend. Previously, manufacturers have been marketing beauty products as all-natural, non-allergic, environment friendly. But the fact was that although they may have given a better look to the consumer, they had some ingredients that have caused a severe impact on individuals’ health after some time.

So now, clean beauty products are separated from the other commercially available products. The clean beauty movement aims to provide consumers with beauty products that are safe for human use, sustainable, and have minimal impact on the environment.

Clean ingredients

By the term clean ingredients, we mean that these clean beauty products have safer ingredients for human health even if they do not cause any toxicity or harmful effect after some time.

Now the question arises here: how can you categorize the ingredients as clean ingredients? That’s pretty simple but requires thorough research. The ingredients are classified according to their safety and toxicity profile. The safer the ingredient or have a less toxic impact on human health is considered a clean ingredient.


Here, employing transparency means the apparent claim of the ingredients by the manufacturers. We have seen multiple times that whenever there is something suspicious used in the product, the manufacturer does not mention it on the label. Rather they use some lucrative terms to divert the consumer’s attention.

Because no one would purchase such products that claim to have such toxic ingredients, sometimes they use a general term like fragrances but do not mention all the used sources for fragrance. Since there is no regulation on keeping the check on the cosmetic industry, these manufacturers hide their toxic ingredients so that nobody knows what exactly they are using.

These brands often use all-natural, eco-friendly, and other claims to grab consumers’ attention, but it is included in misleading their audience, which is a serious illegal act.

Does Clean Beauty Have To Be All-Natural?

Many people believe that if someone claims their beauty or skincare product to be preservative-free, they use all-natural ingredients and do not contain any preservatives.

But the reality is different from this general perception. As we have advanced in technology and with the recent technologies, it has become easier for the brands to manufacture such clean beauty products containing synthetic ingredients and even preservatives but considering their efficacy.

If you don't use preservatives in these beauty products, it would not be easy to maintain their stability. That's why preservatives are preferable but only those that are safer for human health.

Does Clean Have To Be Organic?

People often confuse clean beauty products and consider them organic products. Although there is no harm, a clean beauty product can be organic as well. But that's solely not the requirement of being a clean beauty product. Clean beauty products can be organic or inorganic as well. The only condition that it must fulfill is being safe for human health.

Does Clean Have To Be Green?

We have a general perception that clean beauty products are green products. They do not produce any harmful impact on the environment and must be obtained from plant sources. But it does not make it a clean beauty product.

What Is Toxic Beauty?

Clean beauty is new terminology, and people are getting crazy over it. Those who were tired of using makeup products having toxic ingredients, now excited for clean beauty products.

To figure out whether the product is clean or not, you can check its ingredients. Here we will be providing you a list of ingredients that are not safe for human use and may cause some toxicity upon application.

Top 6 Toxic Ingredients

1. Parabens

Parabens are added to beauty products as preservatives to increase their lifetime by inhibiting the growth of bacteria, fungi, and molds. But the negativity with paraben is that it mimics the estrogen in the body and disturbs the regular body mechanisms.

According to researchers, paraben was involved in causing breast cancer, thyroid distribution, hormone-related cancers, and even obesity. Moreover, it was found that paraben was one of the major causes of causing early puberty in young girls. Paraben was also associated with causing gestational diabetes mellitus in pregnant females.

Paraben showed different effects on different humans. That’s why it is not completely banned yet. The European Commission has strictly prohibited parabens in beauty products, whereas it is still used in cosmetics manufactured in the United States.

2. Phthalates

Wherever you see the word fragrance in the ingredients listing of any product, keep in mind that it contains phthalates most of the time. Phthalates increase the fragrance's shelf life and are used in beauty products as plasticizer and skin conditioner.

Phthalates are the cause of reproductive diseases and hormonal imbalance in men and children. It also causes type 2 diabetes, breast cancer, infertility, reduced sperm count, and cardiovascular problems.

The fragrance itself is not ideal for some people who are asthmatic or allergic to such ingredients. Moreover, we don't exactly know what ingredients are used as a fragrance, so it's always a risk. However, some fine brands are now claiming to have transparency in using their products’ scents.

3. Formaldehyde

Formaldehyde is one of the most used ingredients in keratin products. It causes the straightening of the wavy hairs and much common in hair care products.

But formaldehyde is considered a carcinogen, and researches proved its toxicity to a higher level. The consumer and the makeup artists who work with these products also suffer from formaldehyde toxicity.

The common side effects of formaldehyde exposure include tense bleeding, sore throat, and itching in the eyes. Serious consequences include skin irritation and may cause liver toxicity as well. The FDA has strictly warned the manufacturers that their products should be formaldehyde-free but subsequently contain such ingredients resulting in formaldehyde formation.

4. Triclosan

Triclosan, most widely used in hygienic products but, unfortunately, causes massive destruction to the human body. It is found in sanitizers, soaps, mascaras and previously also included in toothpaste.

Being antimicrobial and antibacterial, it was used in health care products. But later, it was found that it is just as effective as regular soap and water, so FDA banned its usage in the OTC sanitizers. Triclosan was the reason for liver fibrosis, skin cancer, hormone disturbance, and bacterial production in the body.

5. Silica

Silica is widely used in the cosmetic industry for various purposes. Either they want anti-caking properties or absorbent; silica is used. The amorphous silica form should only be used in cosmetic products, but we still find the crystalline silica traces with the amorphous state.

The crystalline form is strictly prohibited from being used in cosmetics or beauty care products as they cause cancer.

6. Petrolatum

Petrolatum is one of the most widely used ingredients in cosmetic products as a moisturizing agent. Petrolatum or mineral oil is used excessively for lip balms and face creams. The World Health Organization has included products containing untreated or unrefined petrolatum as a carcinogen.

They are mostly used in lip and face care products, so there is a greater risk of ingesting them. Researches show that mineral oil was the most prominent and highly present contaminant in the human body.

Clean Beauty Products

Clean beauty products are hard to find but still possible if you put some effort into them. Nowadays, brands have started manufacturing clean beauty products as people are done with all the falsely claimed organic and natural products that cause them to suffer in the long run. We can categorize clean beauty products into three main categories:

1. Skincare Products

All of us know that selecting the best skincare product that suits our skin type is a real struggle. It takes time to get the best product. But what if that product is giving you only a superficial glow but inside the body is causing major destructions. Skincare products contain ingredients that are toxic to human health and sometimes are the reason for cancer in an individual.

The next time you select your skincare product, make sure that it is a clean skincare product, which means it does not contain any such ingredient that causes harm to your health.

2. Haircare Products

Hair treatments are often very expensive, and after such treatments, we take extra care of our hair. But have you ever thought for a second that the expensive hair care products that you purchase for yourself contain such ingredients that may cause serious diseases in the next few years? These products are being sold as all-natural, claimed to be free from harmful ingredients, but contain a small amount of such toxic ingredients in reality.

If you want to live a healthier and safer life, you should make wise choices to purchase your hair care products. Always opt for clean haircare products that may contain synthetic ingredients but do not cause any damage to human health.

3. Body Care Products

We often neglect the importance and impact of our body care products on our health. We buy the body care products by just attracting to their advertisement or the one our family members or friends recommend us. And that's the worst thing to do with our health. Many people would get shocked to know that most of the body care products we are using for ages contain carcinogenic ingredients. Some cause hormonal imbalance along with other diseases.

Some brands now have taken a step ahead and are now producing clean beauty body care products that contain ingredients safer for human health.

How To Find Clean Beauty Products

The clean beauty movement is growing within the past few years after the organic and all-natural products. People are now more conscious about their daily use of beauty products. But finding clean beauty products is a real struggle for beginners when they don't know much about them. Here are some tips that might work for you to find clean beauty products.

1. Check The Ingredients

Many brands claim their products to be natural, but in reality, if you perform an ingredient check on such products, you will find it against their claim. The best practice is to check the ingredients and ensure that they do not contain the ingredients we have discussed earlier in this article. If you find any such ingredient, do not go for that product.

Moreover, if there are some ingredients that you feel suspicious about, do proper research on them before purchasing them as such products may cause harmful effects to your health.

2. Go For The Dye Free And Fragrance-Free Products

Most of the time, we are attracted to the product’s scent that makes us like it. But there is a risk in purchasing such products. If you are looking for a clean beauty product, you must look for dye-free and fragrance-free products. Why? Because both of them may cause some allergic reactions, and recovering from them takes time.

Furthermore, there is no regulation on the fragrances used in those skin care products, so we don't know what ingredients they used for fragrance.

Tips On Transitioning To Clean Beauty Products

After having a thorough discussion on clean beauty products, now you must be thinking about switching to clean beauty products. Transitioning to clean beauty products is difficult, and it requires some wise decisions and guidance before switching to these clean beauty products. So, we decided to give some quick tips about how to shift to clean beauty products.

1. Start With The Hair And Face Products

We use a dozen of products in our daily life. And most of these products often contain more or less toxic ingredients that we don't even realize. So, instead of making a sudden transition from such products to a clean beauty product that isn't so practical (still possible if you are enthusiastic), what you can do is start with your face and hair care products. We all know how badly we need these products in our daily lives, so they must be clean products, safe from toxic ingredients.

2. Stick With The Trusted Brands

When you transit to clean beauty products, we recommend that all the beginners try a few brands first and, after trial and error, stick to the one you feel more comfortable with. If you keep on switching the brands now and then, you would be so confused at the end of the day, and you may get frustrated soon.

Moreover, you should also keep in mind that a brand doesn’t have all the clean beauty products. There is a possibility that they have a selective range of clean beauty products, so you must check it before making any purchase.

3. Take Guidance From The Reliable Sources

This tip is exclusively for beginners, who just get overwhelmed with all the information available online, and they get clueless about whom to believe and what. Instead of blindly trusting anyone, you should look for reliable sources considered an authority in the relative field.


Clean beauty isn't just a random term. Instead, people are now more concerned about their health and prefer only those beauty products that do not cause any harmful impact on their bodies. The clean beauty movement aims to replace the falsely claimed and marketed products that destroy most individuals' health with safer products for human health and the environment.